Explore the latest digital transformation stories from the finance industry and learn how marketers can drive growth through automation. In this episode of Google’s Marketing Mixtape, we surface the latest perspectives from industry leaders Lara Balazs, Chief Marketing Officer at Intuit; Eileen Kiernan, Global CEO at UM Worldwide; and Rob Pierre, CEO at Jellyfish to help you be ready for what’s next.
The Pop-Up Biz: The Show and Tell of Experiential Retail
Katie Hunt is the Co-Founder and CRO of Showfields, “The Most Interesting Store in the World.” Showfields offers emerging brands a hybrid in-person and digital platform to increase revenue, grow brand awareness, and gain valuable consumer insights.
Reset, the Podcast: Her Highness Sayyida Basma Al Said of Oman
In this Reset the Podcast, Princess Basma talks to Suki Thompson about what Serenity means to her. Her own educational journey, around the globe, in mental wellbeing, along with some fascinating insights into her Royal Family and its sense of purpose.
2020 Put The Social In Media, But What Will 2021 Look Like?
Last year was the year we lived vicariously through social media. Cooped up indoors, it was our portal to the outside world, removing the miles between us and our friends, family and colleagues.
Why Digital Advertising Needs To Embrace Human Experience
Of all the common themes in science fiction – spaceship battles, alien invasions, colonized planets – the most tenacious might be the question of what happens when machines become more like people.
Marketing Mixtape: What’s Next for Travel and the Customer Journey
Explore the latest digital transformation stories from the travel industry and learn how marketers can enhance the customer experience during a period of acceleration. In this episode of Google’s Marketing Mixtape, we surface the latest perspectives from industry leaders Lisa Checchio, Chief Marketing Officer at Wyndham Hotels and Resorts; Tim Maleeny, Chief Strategy Officer at Havas N.A.; and Parks Blackwell, VP, Marketing at PMG, to help you be ready for what’s next.
The Sonic Truth: The 9 Innings of Audio with Rishad Tobaccowala
We talk voice with one of the most recognizable voices in advertising, Rishad Tobaccowala, diving deep on everything from how voice has enabled some of the biggest technological changes in the past few years, to why it’s finally having its time in the limelight now.
Super Bowl Can Drive Performance: These Brands Made the Most of their Budgets This Year
The Super Bowl can be a huge performance-driver, which begs the question why would anyone invest the big marketing spend if it’s not going to go all the way to the end zone?
2021 is Actually 2030: We Are In Our Digital Future
If I was to predict 2030, I would have predicted that machines would be helping us make some of the most important decisions of our lives, what to buy, where to go, who to meet, and more.
Perspectives: Ashanti J, Fitness and Wellness Expert
Join Katie for an inspiring conversation with fitness and wellness expert Ashanti J on mental fitness, the power of visualization, self care hacks and creating a lasting healthy lifestyle that works for you vs temporarily disciplining yourself into submission.