David Freeman is the Co-Founder and Co-Head of the Digital Media department at leading entertainment and sports agency Creative Artists Agency (CAA).
AWMoms: Autism Awareness Month – Thriving With Our Plan B
My story is less of an example of successfully returning to the workplace and resuming a promising career, but more a story of successfully creating, accepting and thriving with “Plan B”.
Great Minds: Maryam Banikarim
Maryam Banikarim shows organizations how to shift mindsets and build themselves through the lens of purpose.
Great Minds: Andrea Sullivan
Andrea is responsible for scaling VaynerMedia’s full service agency business globally. She is in charge of its client teams, thought leadership, new business and brand reputation.
The Sonic Truth: Hearing What Works – Audio Attribution Pt. 1
In an increasingly-complex media landscape, figuring out which stops along the customer journey signal advertising success has never been more challenging…or more critical.
Keep Advertising On
It seems natural and predictable that companies would pull back on advertising during a crisis – but this isn’t a smart move, just an expedient one.
Great Minds: Werner Herzog
He made his first film in 1961 at the age of 19. Since then, Werner Herzog has produced, written, and directed more than seventy feature- and documentary films.
We’ve Reverted Back To Social Media’s Original Purpose And It Is Very Welcome
Over the past few years, social media has seen the emphasis shift from the social to the media. But a crisis like the one we’re currently living in changes everything. And over the last few weeks, it’s been fascinating to watch user behavior completely flip.
Under the Influence: The Highs and Lows of Working with Social Media Stars
Influencer marketing has its fair share of champions and detractors – but just how valuable is it?
Great Minds: Rory Sutherland
Rory is the Vice Chairman of Ogilvy in the UK, an attractively vague job title. He works with a consulting practice of psychology graduates who look for ‘unseen opportunities’ in consumer behavior.