Welcome to the first day of #AWNewYork with Advertising Week! On Monday September 23, 2019, brand mascots celebrated Advertising Week’s 16th Annual Madison Avenue Walk of Fame by inducting two beloved characters and iconic brand slogans.
Why The Ad Industry Will Always Need Brand Mascots
Nobody has a thicker skin in the advertising industry than a brand mascot.
Every Brand Mascot Featured In Super Bowl 53
Whether you loved or loathed Super Bowl LIII, commercials kept the game day adrenaline high with characters.
Mr. Peanut Races To Rescue Alex Rodriguez From Sad Super Bowl Snacks
Friends don’t let friends munch on kale chips during the Super Bowl. Especially if said friend is the iconic Mr. Peanut.
The Marvelous Life Of The Little Utz Girl
Grab a bag of Utz potato chips and you’ll see an adorable little girl grinning on the packaging.
Burger King Returns To The Super Bowl In Mystery Box Teaser
It’s good to be King, especially on Super Bowl Sunday.
It’s Crunch Time for Mr. Peanut and Alex Rodriguez in Planters Super Bowl Commercial
On February 3rd, Planters is debuting a new commercial starring the dapper peanut-about-town during Super Bowl LIII.
How Tony The Tiger Commercials Are Filmed
Let’s go back to 1993 to see how the iconic “Beach Volleyball” commercial was created.
Ad Council And AARP Debut Avo, World’s First Retirement Saving Mascot
If one of your goals for 2019 was to start planning for retirement, you’re in luck!
Milka’s Marmot Returns After 20 Years In New Patamilka Spot
The new campaign from ad agency Buzzman is for Patamilka, Milka’s first chocolate spread.