Few characters can claim that they have saved 85,000 lives quite like the Crash Test Dummies, Vince and Larry.

A couple of weeks ago, General Mills brought the iconic Sprinkle Spangles back into the spotlight. ICYMI, Sprinkle Spangles are a popped corn, sugar cookie-flavored, star-shaped cereal that launched in 1993 — the only cereal on the market at the time that had sprinkles!

Her face has adorned boxes of Sun-Maid raisins for years, a smiling young woman in a simple white shirt with dark curled hair. She wears a red bonnet on her head that ties underneath her neck and carries a basket overflowing with ripe, green grapes — grapes that will no doubt be made into raisins very soon!

Stay thirsty, mis amigos. Who better to celebrate Cinco de Mayo than with the charismatic Most Interesting Man in the World? The latest campaign from Dos Equis rings in May 5th in style with “Spice Up Your Cinco,” celebrating 120 years of the brand’s heritage and the Mexican spice of life.

Since 1968, he’s been the purr-fect icon for 9Lives Cat Food, an orange tabby plucked from obscurity to become one of the most recognizable felines around. But what do we really know about “the world’s most finicky cat” anyway?

What do a dinner table full of characters, an oven mitt on a quest for Italian flavor, a giant dribbling a basketball, and a heart-smart tuna all have in common? Each is a different brand mascot brought to life for advertising campaigns by the creatives at Calabash Animation.

He’s cherry red with a big grin on his face and just as sweet as the candy he was created after. Who else could we be talking about but Mr. Jelly Belly, the official mascot for Jelly Belly jelly beans?

We were honored to sit down with Brejcha and Henry and take a look back at some classic commercials from the Calabash Animation vault. In fact, we discovered so much that it couldn’t be limited to one post.

What does a wisecracking stork have to do with selling pickles, anyway? Ever since 1974, a friendly, funny stork has been delivering pickles into the homes of families and pickle enthusiasts everywhere.

In celebration of the 1 year anniversary of Advertising Week’s Icon Blog, our esteemed icon blogger Heather Taylor took to Twitter for an hour on Wednesday to converse about brand mascots, past, present, and future.