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Making the Most of Facebook for Small Business

With over 100 million hours of video watched on Facebook every day, you’d be doing yourself a disservice by not taking advantage. Facebook’s business tools have made it easy to target your videos in a way that best connects with your core audience’s viewing habits.

What’s Next in Data? Emotional Intelligence.

Trends, insights and analytics have been front and center at Advertising Week Europe since it’s beginning. What broke through this year is a new initiative between Foresight Factory and Sensum, where they explore the next revolution in data-driven marketing, emotional intelligence.