Artificial Intelligence is an amazingly powerful tool, with the potential to reach and enhance every aspect of our lives. As the technology around it continues to develop, so will the way we and organisations interact with it.
Bridging the Gap to Empathy: Realising Technology’s Cognitive Capabilities for Brands
People are now literally voicing their concerns to technology – they are showing their emotion, expecting the technology to listen, watch and understand.
Data in Football – A Lesson For Us in Advertising
Football fever has been alive and kicking across the United Kingdom this summer, but has also been front of mind for the brands sponsoring teams and the tournament alike.
Understanding the Business of Human Curiosity
Our curiosity about the world is driving increasing pressure on both brands and technology.