Think back to the long-ago pre-pandemic days of 2019, when engineering leaders and hiring managers brainstormed the best ways to create supportive, inspiring team cultures.
Read More →How Brands Can Leverage CTV To Reach LATAM Audiences
Presented with
Latin American audiences are faced with endless choices when it comes to content, yet content such as music videos continue to have the power to reach massive audiences. More brands are seeking culturally relevant environments to contextually align their messaging in authentic ways. In this session, we’ll highlight audience insights about CTV consumption in Latin America, and share in a discussion with guest agency executives on tactics for reaching target audiences on CTV.
Past Presentations
Streaming TV: A Big Opportunity for Small Business
Presented with Hulu
Join us in a live webcast event, where we’ll break down the basics of the streaming TV landscape.
Watch NowClient Direct: Learnings and Insights from the In-Housing Media Movement
Presented with Kargo
What insights and learnings can brands gain from some of the industry’s most successful in-house digital media directors?
Watch NowCreating Professional Audio and Video Content at Home
Presented with NPR
While some creative tools are easy to use from home, it can be hard to simulate professional audio, podcasts and video footage from your personal space. We ask some audio and video experts for the tips to make your content rise above the rest.
Watch NowLife Without Cookies Enables More Human(e) Marketing
Presented with Acxiom
Join us for a discussion about what brands should be doing today and in the future to bring together their customer intelligence in a cookie-less world so that your efforts are centered where they should be – around your customers.
Watch NowMore from AW360
As we look ahead to a new wave of winners and losers – yet to be decided in the post-Covid flux – businesses that walk the line between digital and real worlds may well come off the best.
Read More →Every decade or so there is a public service ad campaign so iconic that it defines the time in which it was made. The new ‘It’s Up To You’ campaign, aims to educate Americans about the COVID-19 vaccines and will almost certainly be the defining campaign for the 2020s.
Read More →Streaming TV advertising brings new opportunities to brands as first-party data and the digital infrastructure enables more advanced targeting and measurement capabilities. These capabilities give marketers more control over their campaigns resulting in better ROI.
Read More →In this era of inclusion and representation, showing what’s really matters and the word really has become synonymous with diversity. In the LGBTQ+ community it’s important to connect through imagery that feels real and avoids using stereotypes as shorthand.
Read More →Working with a nonprofit can be a powerful way for a brand or corporation to express its values around civic or social issues. Let’s digest what it really means to work with a nonprofit and how to make the most of it.
Read More →Despite the pandemic, the benefits of attending conferences – albeit virtually or in person – have never really changed. Here, industry trade show regular, Josh Paterson of Grammatik Agency explores the benefits of the future of events and how a hybrid experience will be the way forward in the months ahead.
Read More →Advertising has long been about three things: audience, placement, and creative. But creative, the third path through these woods remains the road less traveled. This is a huge missed opportunity. Creativity is the most important factor in campaign performance.
Read More →The business world is moving towards sustainability. The benefits are clear: you can help the planet and help your business. In fact, one-third of consumers prefer sustainable brands according to a report by Unilever.
Read More →When did you start caring about workers forming unions and striking for better pay? How old were you when any alarm set in over the potential for monopolization of information and access to it became a critical concern in your mind?
Read More →