He’s been called the new pin-up boy for the liberal left, a living protest to the modern day media, and nearly anything else mildly controversial you could think of.
Tag: #AWEurope2017
Marketing to Men: What Became of the Likely Lads?
If you entered Picturehouse at 1 pm today and wondered, where have all the women gone? I can assure you this is not an issue of gender inequality.
The Future of Live Sports Video
What a time to be a sports fan. We are living in an era of unprecedented opportunities for fandom; followers can engage with live sport more easily, intimately and comprehensively than ever before.
The Technology Influence: Music, Marketing and More
Much of what we do in our daily lives has been seismically changed, challenged and transformed by technology, whether it’s the way we communicate with each other or the way we purchase a new pair of shoes.
The Future of Brands and Entertainment
Entertainment is booming. Entertainment is everywhere. We consume more entertainment than ever before thanks to the emergence of distribution platforms like Facebook, You Tube and Apple, with average media consumption reaching a record 506 minutes per day in 2017.
The Power of Influence and The Influencer
Lucy Cave of Heat emceed an exciting panel about the modern-day influencer and the many forms that takes.
Marketing To Emotions: The Humanity In The Data
While everyone agrees emotionally-charged advertisement campaigns have power, the panel of data experts discussed how to use the two, data and emotion, in synergy.
Ok Google, What’s Next?
The opening demo at today’s Ok Google chat showed two things, firstly artificial assistance has come on leaps and bounds in the past few years. Secondly, it has certainly picked up a dry sense of humour.
London Loves Food
This afternoon’s lunchtime chat was about London’s obsession with food, and by the manner in which the audience snapped up the canapés, obsession might be an understatement.
Is Spotify Leading the Way to an Ownership-Free Society?
Think of shared playlists, digitally rented films, unlimited access to second homes, shared offices … as temporary access to these things becomes more reliable, and the concept of ownership as a desirable entity disappears, is this the end of ownership as we know it?